Required:
- Experience: 9 years of hands-on experience in Salesforce Marketing Cloud SFMC or Pardot or MCP or any other Leading Marketing Automation Platform with a strong focus on data management and customer analytics
- Salesforce Data Cloud Expertise: Proven experience with Salesforce Data Cloud Customer Data Platform including its implementation configuration and optimization
- Technical Skills: Proficiency in SQL data modelling and data integration techniques Experience with APIs and ETL processes is a plus
- Analytical Mindset: strong analytical skills with the ability to interpret complex data sets and translate them into actionable marketing strategies
- Communication: Excellent verbal and written communication skills with the ability to convey technical concepts to nontechnical stakeholders
- Experience in Snowflake and MDM system
- Experience in Enterprise Integration Patterns with API ETL logic implementation
- Certification: Salesforce Marketing Cloud Consultant Salesforce Pardot Consultant or Salesforce Data Cloud certifications are highly desirable
location: Atlanta, Georgia
job type: Permanent
salary: $150,000 - 170,000 per year
work hours: 8am to 4pm
education: No Degree Required
responsibilities:
- Salesforce Data Cloud Implementation: Lead the deployment and configuration of Salesforce Data Cloud ensuring seamless integration with existing Salesforce Marketing Cloud Pardot or any other platforms
- Data Management Integration: Oversee the collection cleansing and management of customer data from various sources ensuring data accuracy consistency and accessibility within Salesforce Data Cloud
- Customer Segmentation Personalization: Develop advanced customer segmentation strategies using Salesforce Data Cloud to enable personalized marketing campaigns and customer journeys
- Analytics Reporting: Create comprehensive dashboards and reports within Salesforce Data Cloud to track key performance metrics customer behaviours and campaign effectiveness
- Data Governance Compliance: Ensure adherence to data governance policies including data privacy regulations like GDPR and CCPA within Salesforce Data Cloud and related marketing platforms
- Cross-Functional Collaboration: Work closely with marketing sales and IT teams to align data strategies with business objectives and drive marketing automation initiatives
- Continuous Improvement: Stay up to date with Salesforce product updates best practices and industry trends to continuously enhance the organizations use of Salesforce Data Cloud
- Training Support: Provide training and support to marketing and sales teams on the use of Salesforce Data Cloud ensuring they can effectively leverage data for their initiatives
qualifications:
- Experience level: Experienced
- Minimum 9 years of experience
- Education: No Degree Required
skills:
- Salesforce
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Randstad Digital, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad Digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
This posting is open for thirty (30) days.